Sustainability
Committed to fully utilizing by-products at every step of the coffee production and supply chain.
The Zero-Waste Coffee Project
In recent years, sustainable and zero-emission practices have become essential in coffee production, focusing primarily on the final product—the coffee bean. However, through our work in the roastery, coffee shops, and trips to coffee-producing countries, we’ve realized the immense potential in utilizing the by-products across the entire coffee production and supply chain.
Economic Impact Through Direct Sourcing
Direct sourcing is undoubtedly more time-consuming and costly than purchasing green coffee from an importer. However, it fosters a deep connection with producers—you stay in their homes, know their families, and witness firsthand how they care for their coffee trees, process their beans, and treat their workers.